Get started with Lead Ads (Calling)
Make it effortless to talk now—or schedule a callback for later.
Call Ads
- Set destination to Calls and enter your primary number.
- Use mobile-first creative; include availability hours.
- Enable ad scheduling to match your live coverage.
Request a Callback
- Allow prospects to pick date/time for a call back.
- Send to CRM with owner + SLA + notes.
- Trigger reminders so no request is missed.
Call Add-On
- Add a “Call now” overlay to your website forms.
- Great for complex products needing a human touch.
- Attribute calls back to the campaign where possible.
Measurement tips
- Track call connects (e.g., 20s/60s thresholds) and outcomes (booked/sold).
- Compare pickup rates by hours/day and shift budgets to peak windows.
- Feed “qualified call” events back for optimization.
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